Value, Difference, and Exchange: Writing Between the Lines of Saussure’s Economic Analogy
A paradoxical principle. AI image Introduction: Why Saussure Turns to Economics Among the many examples deployed by Ferdinand de Saussure, few are as frequently cited—and as frequently misunderstood—as his comparison between linguistic value and economic value. The image seems simple: a coin can be exchanged for bread and compared to other coins; likewise, a word relates both to an idea and to other words. Yet this analogy is anything but superficial. It condenses, in a remarkably compact form, Saussure’s entire theory of linguistic value. The difficulty lies precisely in this compression: what was likely unfolded slowly in the classroom appears in the Course in General Linguistics as a dense and rapid conceptual leap. This article aims to slow that movement down. By reconstructing the implicit logic of the analogy, we can clarify a central distinction in Saussure’s thought: that between signification (the relation between signifier and signified) and value (the relation...