From Lack to Loop: Boredom, Desire, and Consumption in Late Capitalism
Introduction: No Escape from Boredom There is a familiar motif in Romantic literature: the restless subject who travels in search of relief, only to discover that what he flees has accompanied him all along. Lord Byron gives this intuition a memorable form—one may cross borders and seas, yet the inner condition remains unchanged. In this sense, boredom appears less as a situational inconvenience than as a persistent feature of human existence. If this condition has always been with us, however, why does it feel so different today? Is it simply a timeless psychological state, or has it been reshaped by modern social and economic structures? This article argues that boredom is not an invention of capitalism, but neither is it untouched by it. What begins as an encounter with lack —articulated in different ways by Søren Kierkegaard and Jacques Lacan—is transformed, in late capitalist society, into a managed and monetized condition. Through the work of Henri Lefebvre, Jean Baudrillard,...