From Political Economy to Code: Baudrillard’s Semiotic Turn in The Mirror of Production
Spiegel der Produktion. AI image Introduction Jean Baudrillard’s The Mirror of Production is often read as a critique of Marxism’s attachment to labour and production. Yet the text also points toward a deeper theoretical transformation. Beneath Baudrillard’s critique of political economy lies an emerging concern with signification, coding, and the systems through which the real becomes intelligible. Marxism, in this reading, fails not simply because it universalizes labour, but because it remains confined within the conceptual grammar of political economy itself. This shift becomes explicit near the end of the first chapter, where Baudrillard calls for “the critique of the political economy of the sign” (1975, p. 19). The phrase signals an important transition in his thought: from the critique of production toward an analysis of the signifying systems that organize modern experience. The Mirror of Production therefore occupies a pivotal place in Baudrillard’s intellectual trajecto...